Time for Marketing to TAKEOVER!

Posted in Marketing by Khalid Al-Zanki
Tuesday, March 09 2010 at 1:32 AM - 3 Comments

Mar 09

I believe it is "THE TIME"! Marketers should be the most important, influential and inspiring professionals within the business community.. Yet for too long their talents have been restrained to functional delivery, support functions and contributions marginal to the core challenges of business.. Businesses cannot survive in today's market like this!

Business needs marketers and marketing more than ever, to step up to the challenges of market complexity and intense competition, to be the creative and commercial driving force of business and embrace real customer orientation, innovation and profitable growth..

There is an OPEN door for marketing to take 'Center Stage' to drive strategic direction and aligned delivery, to be a stronger function and a holistic mindset for business.. This requires marketers to change! While there are undoubtedly good examples of those who are already there, others must become more strategic, innovative and commercial.

There has NEVER been more exciting time to be a marketer..

 

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    avatar
    Abdulwahab Alhajji
    BLOG VISITOR
    Tuesday, March 09 2010 at 1:39 AM

    I completely agree with you on terms of "it's time". but i'm afraid small or beginner business owners don't realize that. they want it quick and easy and they don't think about marketing. best of luck in getting out there and taking over the field. it's the new wannabe :)

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    Sami
    BLOG VISITOR
    Tuesday, March 09 2010 at 3:34 AM

    This intresting. You are using the online social networking tools to market this post. This post is a maketing tool to market "marketing" and maketing your brand which is yourself. This is smart.

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    Angus Fraser
    BLOG VISITOR
    Tuesday, March 09 2010 at 1:46 PM

    Marketing has been core to my business & professional career, but the last few months has presented a brand new world to me, where Internet Marketing & Social Media has taken "Centre Stage" of Marketing itself. An exciting time to get involved in global & regional business as an online marketer - almost like starting again, but with a few years of real world experience (& grey hairs) this time!!

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